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Y'ello是什么意思？

2010-09-17 23:15:46| 分类：南非英语点滴 | 标签： |举报 |字号大中小订阅

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以前看到南非的一家主要手机公司MTN的广告宣传语是Y'ello，加上广告主色为黄色，我曾以为这个Y'ello是yellow的不规范拼法。请看如下资料：
MTN submitted that Nando’s had copied various elements of its advertising, which have become well-known. These include the colour yellow, which dominates all of MTN’s advertising; the word Y’ello; the slogan Y’ello Summer...、
实际上并非如此。
urbandictionary有如下的解释：
（ Yello是什么意思？ - 六一儿童 - 陈家基《译海拾蚌》 http://www.urbandictionary.com/define.php?term=Y'ello）
A super hybrid form of both yo and hello, making a super greeting.
原来Y'ello是yo 和 hello的混合形成的词，表示打招呼。

网站上查到两个网址表示打招呼的意思：
Y'ello everyone! - Red Hot Chili Peppers - Red Hot Chili Peppers ... - [ 翻译此页 ]

Y'ello! - Introduce Yourself. ... Go Back, Sat Universe > New Members Section > Introduce Yourself · Reload this Page Y'ello! ...
https://www.sat-universe.com/showthread.php?p=406645 - 网页快照 - 类似结果

联想到听不少黑人在接听手机时会说“Y'ello”，总算搞清楚了其意思。
当然，MTN公司的广告巧妙地利用了Y'ello和yellow的相同发音，采用了黄色作为宣传主色调。

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